During a media event held today at the California Theatre in San Jose, California, Apple introduced the all new iMac. The 7th generation of the #1 desktop computer in the US has gotten much thinner by dropping its optical drive with edges that are now 5mm thick (80% less than before). Its body thickens toward the middle but its display is still 45% thinner. It still does not feature a retina display and remains available in 21.5″ and 27″ with a fully laminated glass which considerably reduces reflection. Prices start at $1299 and shipping begins in November. Enjoy!